Just about as every business person understands the critical importance of being customer focused. The customer is, after all, the source of the economic value sought by an organization – a value that can only be extracted if the customer perceives value in what the company has to offer. An effective website provides the company an oppurtunity to comunicate its value proposition effectively and shape cutomer perception in its favor.
There is a clear analogy between the business principle of being customer focused and the website desiging principle of being an audience focussed.
Having a dynamic website is all well and good but what about your booking procedure?
If they can’t book with you direct, who are they booking with?
Could your guests be clicking away from your site to book elsewhere as they either can’t check rates and availability or they cannot make a quick secure booking?
If they can’t book on line with you direct then who are they booking with?
By using Accubooks Booking Engine with the Channel Manager you’ll save time updating your rates and availability. The inventory sold through the Booking Engine on your site is the same as that shown on your 3rd party channels, so there’s no need for separate updating.
We can take our commission in the form of a booking deposit at the time of booking from the guest. This takes away the need for paperwork or invoicing. All your reservations are emailed and faxed though. You can also receive an SMS notification.
Low commission bookings from your own website
“Having Accubooks Booking Engine on our website has helped us to increase our direct bookings. Being able to have promotional codes that we can manage has been invaluable. “Jane, Reservations Manager, The Silver Tassie, Ireland
Is your website providing you with the best strategy to increase your online bookings?
Bruc Designs provide accommodation owners with an essential view of online reservations and a range of products which will increase revenue and reduce costs.
We help you to identify areas that should be improved to increase your online presence and to help your guests to book direct with you. We understand that the commission paid to 3rd parties is high and we’ll help you to reduce these charges and drive more bookings through your own website.
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